By Parmelee Eastman, EastSight Consulting
Parmelee Eastman of EastSight Consulting has been designated
the Research Pro for award winning employment site, www.job-hunt.org.
She will contribute articles regularly to help the legions of
job seekers learn about prospective employers. The first article,
What VIBES are You Sending to Potential
Employers?, encouraged
job hunters to use the VIBES (Value-added Information using Benefits,
Experience, and Synthesis) check list to position themselves
more effectively for interviews.
Next came the Know BEFORE You Go series of articles on how
to research prospective employers and their executives which
is
currently being published.
Know BEFORE You Go (or Apply) - Be Prepared to Be Impressive!
One of the key aspects of creating a good impression with a
recruiter, an interviewer, or a network contact is your knowledge
of his/her
company and even the contact as an individual. Researching before
you go means that you will be well prepared to understand the
company’s issues and atmosphere, engage in a more meaningful
dialogue, and demonstrate your level of interest to the interviewer.
The knowledge gained from research will provide a solid foundation
for each networking meeting or interview, demonstrating your
level of interest and allowing you more time to explore key issues.
The series consists of six articles:
- Exploring the Organization’s Web Site
- Learning from
Industry Observers
- Finding Clues in the Organization’s
Finances (…Reading
Between the Lines)
- Seek and Ye Shall Find
- Executive Information
- Primary Research, or Talking with People
back
to top
Parmelee Eastman is president of EastSight
Consulting (www.eastsightconsulting.com) which helps provide
more effective utilization of external information in internal
decision-making processes. EastSight Consulting clients range
from start-ups to Fortune 500 companies. Prior to founding
EastSight, Parmelee was the vice president of the global technology
and communications practice at Fuld & Company and employed
for 16 years at Digital Equipment Corporation. Parmelee holds
a B.A. from Wellesley College and an M.B.A. from the Harvard
Business School. She can be reached at peastman@eastsightconsulting.com or at 781/416-3686.
